Comparison Shopping Engine Management

Comparison shopping engines can be a great source of additional traffic for retailers.  Digital Third Coast specializes in helping E-commerce retailers achieve optimal placement and performance in comparison shopping engines including:

From product feed setup and initial inclusion to feed optimization and maintenance, DTC will work to ensure that your products appear directly in front of the eyes of buyers that desire them most.

E-Commerce Marketing Tailored To Your Business

Whether you’d like to focus on free inclusion channels or explore paid inclusion opportunities, DTC will customize a solution to specifically meet the changing marketing goals of your business.

A complete understanding of your business coupled with advanced channel management strategies allows us to make insightful recommendations that achieve the highest possible revenue outcomes.

Easy Channel Setup

DTC takes a ground up approach for clients both completely new to comparison shopping engines and those transitioning from another provider.

During the initial setup process we’ll examine your product type and data to ensure compliance with each shopping channel’s specific requirements and recommendations. DTC will work with your team to collect additional product information and optimize your raw feed to maximize your data relevance.   Product attributes are reviewed and modified as needed to not only ensure that data is successfully submitted to each channel, but also that the placement of products is competitive with other online merchants.

Channel Management, Analysis, and Optimization

DTC actively works to maximize the value and profit gained from your participation in comparison shopping channels.

Industry best practices in analytics and data quality are employed to learn exactly which shopping channels and products most contribute to your bottom line.  Through the use of bid management strategies, regular data updates, and in-depth analysis, the effectiveness of channel submission is constantly monitored and evaluated while optimizing for increased product performance. 

Your Business Is In The Best Hands

DTC dives deeply into your data and works diligently until your online eCommerce goals are achieved. 

Always ready to respond the rapidly shifting landscape of eCommerce, the collective expertise of the DTC channel management team is ready to give your business the competitive edge needed to thrive in today’s rapidly changing internet based economy.