How to Leverage Social Media While Attending Conferences

It’s not easy to build meaningful relationships at conferences. Organizers may try to ease awkward introductions (and 50-foot staredowns) with networking events, and a majority of people at the conference may be interested in networking, but that doesn’t make it easy.

What is SEO? Search Engine Optimization Explained

If you’re reading this you either don’t know what SEO is, you kinda sorta know, or you’re looking for a world-class example of how to explain it.The good news is, you’re all welcome to stay!

How Your Small Business Website Can Rank Better

The world of SEO can be a bit daunting—most of my family, friends and dates give me blank stares when I describe to them what I do here at Digital Third Coast.

What Type of Salesman is Your Website?

How much of your sales process is happening without your sales team? Studies have indicated that up to 70 percent of the buyer's journey is complete before a potential client even contacts you or engages with your sales team.

On-Page vs Off-Page SEO: What's the Difference?

Your search engine optimization strategy can be divided into two different categories: on-page SEO and off-page SEO. Both are crucial to the success of an SEO campaign, but they're on completely different sides of the fence when it comes to improving your search engine rankings.

A Three Step Playbook For When Your Content Goes Viral

In life, there are some rules you can't break. The earth will always revolve around the sun. Jay Cutler will always tease you with that cannon arm and those smoldering eyes, but then break your heart with a brutal interception.

Should I Be Doing SEO or PPC? Or Both?

I spend my days talking to business owners from nearly every industry.  It’s my favorite thing about my line of work: having the opportunity to learn about different businesses and organizations, and helping them craft an online marketing strategy.   A business owner is usually an expert in their

How Relevant Content Improves Targeted Search Rankings

Do you ever lie awake at night, thinking “if only I could rank for this keyword, everything would be great.” Alright, maybe you have a less obsessive attitude towards these things than I do, but I’m sure there are some keywords that are really valuable to your business that you’d like to see rank

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