SEO for Content Creation

Search engine optimization (SEO) is often thought of as technical wizardry, understood by only those familiar with the nitty-gritty of web development. In reality, there’s much more to an SEO strategy — a good SEO strategy, that is — than development tactics. Enter the copywriter, the all-too-often ignored component of a strong SEO strategy. This blog’s for you — those who make words sing and products sell.

DTC Named a Top Digital Marketing Agency in Chicago

This week it was announced that we were one of the top "full-service" digital marketing agencies in Chicago. An industry review site, Clutch, does research annually to recognize the top web design  and digital marketing agencies in Chicago.

How Much Time and Budget Should I Spend Promoting my Content?

This sounds like a question without a clear answer, but in reality, there's actually a pretty consistent rule of thumb that you should follow when creating and promoting a content piece.

How to Leverage Social Media While Attending Conferences

It’s not easy to build meaningful relationships at conferences. Organizers may try to ease awkward introductions (and 50-foot staredowns) with networking events, and a majority of people at the conference may be interested in networking, but that doesn’t make it easy.

Big Brands With Big Budgets—How Do Small Businesses Compete?

As a small business, it's easy to be intimidated by competitors that have bigger budgets, more established brands, and bigger teams. Though larger brands will likely always be able to outspend you, there are ways to increase visibility for a smaller company with smaller budgets.

21 Marketing Quotes We Heard at Content Jam 2016

In the sea of marketing conferences that seemingly pop up every year, it’s hard to know which ones are valuable and which conference are just full of hot air. For the past 3 years Orbit Media’s Content Jam has been a conference our team won’t miss, and for good reason.

What is SEO? Search Engine Optimization Explained

If you’re reading this you either don’t know what SEO is, you kinda sorta know, or you’re looking for a world-class example of how to explain it.The good news is, you’re all welcome to stay!

Digital Marketing Quiz

Whether you’re handling your SEO efforts in-house or with the help of an agency, it’s smart to take a step back and assess its effectiveness. This 11-question self-assessment was created by our team of skilled SEO strategists with you, a marketing manager, in mind. It assesses your current SEO strategy in just a few minutes and offers resources to improve.

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