http://www.digitalthirdcoast.net/blog We share tips on search engine optimization, pay per click advertising, local search optimizing, and other tactics to improve your online presence. Thu, 02 Feb 2012 17:12:23 +0000 en hourly 1 http://www.digitalthirdcoast.net/blog/3rd-party-networks-wasting-adwords-display-budget http://www.digitalthirdcoast.net/blog/3rd-party-networks-wasting-adwords-display-budget#comments Mon, 30 Jan 2012 15:24:13 +0000 George Gilmer http://www.digitalthirdcoast.net/blog/?p=2755 http://www.digitalthirdcoast.net/blog/3rd-party-networks-wasting-adwords-display-budget/feed 0 http://www.digitalthirdcoast.net/blog/if-you-are-going-to-do-ppc-make-sure-you-have-inventor http://www.digitalthirdcoast.net/blog/if-you-are-going-to-do-ppc-make-sure-you-have-inventor#comments Wed, 04 Jan 2012 17:04:59 +0000 Nathan http://www.digitalthirdcoast.net/blog/?p=2568 http://www.digitalthirdcoast.net/blog/if-you-are-going-to-do-ppc-make-sure-you-have-inventor/feed 0 http://www.digitalthirdcoast.net/blog/day-parting-ppc-profit http://www.digitalthirdcoast.net/blog/day-parting-ppc-profit#comments Wed, 14 Dec 2011 16:00:30 +0000 George Gilmer http://www.digitalthirdcoast.net/blog/?p=2469 http://www.digitalthirdcoast.net/blog/day-parting-ppc-profit/feed 0 http://www.digitalthirdcoast.net/blog/adwords-broad-match http://www.digitalthirdcoast.net/blog/adwords-broad-match#comments Wed, 23 Nov 2011 16:50:43 +0000 Nathan http://www.digitalthirdcoast.net/blog/?p=2231
Let’s look at a couple of examples.]]> http://www.digitalthirdcoast.net/blog/adwords-broad-match/feed 0 http://www.digitalthirdcoast.net/blog/additional-traffic-ppc-deliver http://www.digitalthirdcoast.net/blog/additional-traffic-ppc-deliver#comments Wed, 16 Nov 2011 20:55:16 +0000 George Gilmer http://www.digitalthirdcoast.net/blog/?p=2195 Google Research. One of the recent studies published by Google researchers directly addresses an important question that has concerned both business owners and marketers for quite some time. Exactly how much additional traffic is gained through the use of paid search advertising?]]> http://www.digitalthirdcoast.net/blog/additional-traffic-ppc-deliver/feed 0 http://www.digitalthirdcoast.net/blog/7-common-adwords-mistakes http://www.digitalthirdcoast.net/blog/7-common-adwords-mistakes#comments Tue, 13 Sep 2011 17:59:17 +0000 Nathan http://www.digitalthirdcoast.net/blog/?p=1728 pay per click marketing users.]]> http://www.digitalthirdcoast.net/blog/7-common-adwords-mistakes/feed 0 http://www.digitalthirdcoast.net/blog/how-do-you-know-ppc-will-work-for-your-business http://www.digitalthirdcoast.net/blog/how-do-you-know-ppc-will-work-for-your-business#comments Mon, 01 Aug 2011 18:47:26 +0000 Nathan http://www.digitalthirdcoast.net/blog/?p=1599 PPC will work for your business – unless you try it. There are many factors that affect how successful your PPC campaigns will be; everything from the quality of your website to the keywords you choose will directly impact how well your accounts perform. That said, there are a few key indicators that should help you decide whether or not to make the commitment of both your time and your money.]]> http://www.digitalthirdcoast.net/blog/how-do-you-know-ppc-will-work-for-your-business/feed 0 http://www.digitalthirdcoast.net/blog/5-long-term-benefits-ppc-advertising http://www.digitalthirdcoast.net/blog/5-long-term-benefits-ppc-advertising#comments Wed, 15 Jun 2011 16:59:49 +0000 Nathan http://www.digitalthirdcoast.net/blog/?p=1431 PPC is typically seen as a short-term investment. You pay money and in return receive traffic to your website. When you stop paying that money to the search engines, the traffic dries up.

That being said, if you have retained access to your accounts and if have associated your paid search accounts with your Google Analytics account, then the data left behind can bring some additional value to your paid search efforts. So the truth is that a well-planned and properly executed PPC campaign can provide a lot of value long after the traffic has stopped.]]> http://www.digitalthirdcoast.net/blog/5-long-term-benefits-ppc-advertising/feed 0 http://www.digitalthirdcoast.net/blog/google-site-preview-adwords http://www.digitalthirdcoast.net/blog/google-site-preview-adwords#comments Tue, 26 Apr 2011 21:17:32 +0000 Nathan http://www.digitalthirdcoast.net/blog/?p=1321 http://www.digitalthirdcoast.net/blog/google-site-preview-adwords/feed 0 http://www.digitalthirdcoast.net/blog/adwords-april-fools-2011 http://www.digitalthirdcoast.net/blog/adwords-april-fools-2011#comments Fri, 01 Apr 2011 16:36:11 +0000 Nathan http://www.digitalthirdcoast.net/blog/?p=1225
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