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	<title>Renegade Search</title>
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	<link>http://www.digitalthirdcoast.net/blog</link>
	<description>We share tips on search engine optimization, pay per click advertising, local search optimizing, and other tactics to improve your online presence.</description>
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		<title>Why the Spelling in Customer Reviews Matters for Your Site</title>
		<link>http://www.digitalthirdcoast.net/blog/review-spelling-matters-site</link>
		<comments>http://www.digitalthirdcoast.net/blog/review-spelling-matters-site#comments</comments>
		<pubDate>Wed, 11 May 2011 17:29:19 +0000</pubDate>
		<dc:creator>Tim</dc:creator>
				<category><![CDATA[Biz Advice]]></category>
		<category><![CDATA[Landing Pages]]></category>
		<category><![CDATA[Local Search]]></category>
		<category><![CDATA[SEO]]></category>

		<guid isPermaLink="false">http://www.digitalthirdcoast.net/blog/?p=1369</guid>
		<description><![CDATA[If you're reading this blog, I'm assuming that you're the kind of person who has spent a decent amount of time on YouTube. And if you're a person who has spent any amount of time on YouTube (especially watching music videos), you've probably encountered the following: Repeated comments attacking Justin Bieber on completely unrelated videos [...]]]></description>
			<content:encoded><![CDATA[If you're reading this blog, I'm assuming that you're the kind of person who has spent a decent amount of time on YouTube. And if you're a person who has spent any amount of time on YouTube (especially watching music videos), you've probably encountered the following:<br />
<br />
	Repeated comments attacking Justin Bieber on completely unrelated videos<br />
	Vile expressions of hatred<br />
	At least one commenter saying 'I'm only [insert age here] and I love [insert relatively older band]<br />
	Repeated comments attacking Lady Gaga on completely unrelated blogs<br />
	Repeated comments defending Justin Bieber and/or Lady Gaga<br />
	Trolling<br />
	And above all else, grammar, punctuation, and spelling that could make a third grade teacher weep for the future]]></content:encoded>
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		<slash:comments>0</slash:comments>
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		<title>Review: Express Review by Site Tuners</title>
		<link>http://www.digitalthirdcoast.net/blog/express-review-by-site-tuners</link>
		<comments>http://www.digitalthirdcoast.net/blog/express-review-by-site-tuners#comments</comments>
		<pubDate>Tue, 15 Feb 2011 00:01:41 +0000</pubDate>
		<dc:creator>George</dc:creator>
				<category><![CDATA[DTC]]></category>
		<category><![CDATA[Landing Pages]]></category>
		<category><![CDATA[Testing]]></category>

		<guid isPermaLink="false">http://www.digitalthirdcoast.net/blog/?p=917</guid>
		<description><![CDATA[This post is a review of a service we recently used prior to starting the redesign of our own website.  We originally had our site designed about 3.5 years ago and we felt that it was time for an update.  Before having our redesign meeting with our awesome web site design company, we decided it [...]]]></description>
			<content:encoded><![CDATA[This post is a review of a service we recently used prior to starting the redesign of our own website.  We originally had our site designed about 3.5 years ago and we felt that it was time for an update.  Before having our redesign meeting with our awesome <a href="http://www.orbitmedia.com/" target="_blank">web site design company</a>, we decided it would be a good idea to try the <a href="http://sitetuners.com/express-consulting.html" target="_blank">Express Landing Page Optimization Review from Site Tuners</a>.]]></content:encoded>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Google Rolls Out Longer Meta Description Snippets</title>
		<link>http://www.digitalthirdcoast.net/blog/google-rolls-longer-meta-description-snippets</link>
		<comments>http://www.digitalthirdcoast.net/blog/google-rolls-longer-meta-description-snippets#comments</comments>
		<pubDate>Tue, 24 Mar 2009 20:57:41 +0000</pubDate>
		<dc:creator>George</dc:creator>
				<category><![CDATA[Google News]]></category>
		<category><![CDATA[Keyword Research]]></category>
		<category><![CDATA[Landing Pages]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[Testing]]></category>
		<category><![CDATA[Usability]]></category>

		<guid isPermaLink="false">http://www.digitalthirdcoast.net/blog/?p=175</guid>
		<description><![CDATA[Today Google announced that they are rolling out longer meta description snippets for some keyword searches. The new feature will appear in search results for queries that are 3 words or longer and have a very specific intent. So for example, if you are searching for something like "Google Rolls Out Extended Snippets" you'll see [...]]]></description>
			<content:encoded><![CDATA[Today <a href="http://googleblog.blogspot.com/2009/03/two-new-improvements-to-google-results.html">Google announced that they are rolling out longer meta description snippets</a> for some keyword searches.  The new feature will appear in search results for queries that are 3 words or longer and have a very specific intent.  So for example, if you are searching for something like "Google Rolls Out Extended Snippets" you'll see some results that have longer meta description snippets (3 or 4 lines instead of only 2) like this:]]></content:encoded>
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		<slash:comments>3</slash:comments>
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		<item>
		<title>Search Market Share 2008: Google Grew, Yahoo &amp; Microsoft Dropped &amp; Stabilized</title>
		<link>http://www.digitalthirdcoast.net/blog/search-market-share-2008-google-grew-yahoo-microsoft-dropped-stabilized</link>
		<comments>http://www.digitalthirdcoast.net/blog/search-market-share-2008-google-grew-yahoo-microsoft-dropped-stabilized#comments</comments>
		<pubDate>Mon, 26 Jan 2009 20:25:36 +0000</pubDate>
		<dc:creator>George</dc:creator>
				<category><![CDATA[Analytics]]></category>
		<category><![CDATA[Google News]]></category>
		<category><![CDATA[Landing Pages]]></category>
		<category><![CDATA[Search Engines]]></category>

		<guid isPermaLink="false">http://www.digitalthirdcoast.net/blog/search-market-share-2008-google-grew-yahoo-microsoft-dropped-stabilized</guid>
		<description><![CDATA[Danny Sullivan over at Search Engine Land has posted some new search engine market share figures...Google gained another 6% in search market share in 2008!  What? Are you surprised? What's even more interesting is that Google's profits are rising as well, even in this bad economy.  Microsoft, which has never ever had massive layoffs in [...]]]></description>
			<content:encoded><![CDATA[Danny Sullivan over at Search Engine Land has posted some new search engine market share figures...Google gained another 6% in search market share in 2008!  What? Are you surprised?<br />
<br />
What's even more interesting is that Google's profits are rising as well, even in this bad economy.  Microsoft, which has never ever had massive layoffs in it's history is laying off 5000 employees and Google actually posted an increase in profits in the last quarter of 08. Amazing.<br />
<br />
Here's the story:<br />
<br />
<a href="http://searchengineland.com/search-market-share-2008-google-grew-yahoo-microsoft-dropped-stabilized-16310">Search Market Share 2008: Google Grew, Yahoo &amp; Microsoft Dropped &amp; Stabilized</a>]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Landing Page Hospitality</title>
		<link>http://www.digitalthirdcoast.net/blog/landing-page-hospitality</link>
		<comments>http://www.digitalthirdcoast.net/blog/landing-page-hospitality#comments</comments>
		<pubDate>Sun, 25 Jan 2009 22:59:32 +0000</pubDate>
		<dc:creator>Nathan</dc:creator>
				<category><![CDATA[Landing Pages]]></category>

		<guid isPermaLink="false">http://www.digitalthirdcoast.net/blog/?p=36</guid>
		<description><![CDATA[Online, a landing page is the first impression a potential customer, friend, or even an enemy, has to a website. The landing page is an opportunity to answer a question, deliver an opinion, offer a product or service, or completely alienate a visitor to your web property. Depending on your goals, your landing page may [...]]]></description>
			<content:encoded><![CDATA[Online, a landing page is the first impression a potential customer, friend, or even an enemy, has to a website.  The landing page is an opportunity to answer a question, deliver an opinion, offer a product or service, or completely alienate a visitor to your web property.  Depending on your goals, your landing page may be effective - but let's look at some practical uses of landing pages - making online "friends" and converting customers.]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>The Importance of Landing Page and Keyword Synergy in PPC</title>
		<link>http://www.digitalthirdcoast.net/blog/importance-landing-page-keyword-synergy</link>
		<comments>http://www.digitalthirdcoast.net/blog/importance-landing-page-keyword-synergy#comments</comments>
		<pubDate>Fri, 18 Jul 2008 03:38:54 +0000</pubDate>
		<dc:creator>Nathan</dc:creator>
				<category><![CDATA[Landing Pages]]></category>
		<category><![CDATA[PPC]]></category>

		<guid isPermaLink="false">http://www.digitalthirdcoast.net/blog/importance-landing-page-keyword-synergy</guid>
		<description><![CDATA[When creating a commercial website there is an idea that is central to core sensibilities of the business model. That is, usually, at root, how does this site make money? In many cases, when creating a site, a business was preexisting, while other times a business model is based on what new marketing models can [...]]]></description>
			<content:encoded><![CDATA[When creating a commercial website there is an <em>idea</em> that is central to core sensibilities of the business model.  That is, usually, at root, how does this site make money?   In many cases, when creating a site, a business was preexisting, while other times a business model is based on what new marketing models can offer - web traffic.  Neither case is a bad model in and of itself, and likewise, neither approach guarantees success.  More to the point though, nothing can guarantee success, but there are ways to get a leg up on competition and to better position a website for success.<br />
<br />
First there are keywords.  In the web world, and as I've said before, this is the cornerstone of the search game.  Fine and dandy.  But what happens with keywords?  They can't just be stuffed into content and layered transparently in an attempt to game search engines.  They can't just be placed anywhere any longer.  In <a href="http://www.digitalthirdcoast.net/pay-per-click-ppc-pages-151.php" title="Chicago PPC">PPC</a> you can bid on them, but even Yahoo has tried to deny random bidding strategies by implementing a minimum CPC for a site to advertise for certain keywords based on relevence.  Google has been doing so for some time.]]></content:encoded>
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