http://www.digitalthirdcoast.net/blog We share tips on search engine optimization, pay per click advertising, local search optimizing, and other tactics to improve your online presence. Thu, 02 Feb 2012 17:12:23 +0000 en hourly 1 http://www.digitalthirdcoast.net/blog/digital-coast-featured-crains http://www.digitalthirdcoast.net/blog/digital-coast-featured-crains#comments Mon, 16 Jan 2012 20:55:16 +0000 Taylor http://www.digitalthirdcoast.net/blog/?p=2658


You can read the full article about Digital Third Coast's bonus plan here.

A special thank you to Brad Farris and the Anchor Advisors team!]]> http://www.digitalthirdcoast.net/blog/digital-coast-featured-crains/feed 0 http://www.digitalthirdcoast.net/blog/link-building-tactics-small-business-owners http://www.digitalthirdcoast.net/blog/link-building-tactics-small-business-owners#comments Fri, 07 Oct 2011 18:05:38 +0000 John-Henry http://dtc.mighty-site.com/blog/?p=1677 Link building is my favorite part of SEO. For some it can be a source of contention, confusion and consternation, but in actuality it's really pretty simple - it's about connecting with other people. Basically, you find a site you want to get a link from, contact the site and then make your case as persuasively as possible to get a link. SEOs do this all day long and it has a lot in common with cold calling. However, as a business owner you could be sitting on a mountain of hot link leads and not even know it.

If you are a small business owner, I am willing to bet you have a lot of professional relationships that you could use to snag a targeted anchor text link or two. Chances are that you have networked with other small business owners at professional events, use them as vendors or have them as clients - these are all great connections to ask for a link. Here are 3 easy ways to get links from business you know and work with.]]> http://www.digitalthirdcoast.net/blog/link-building-tactics-small-business-owners/feed 1 http://www.digitalthirdcoast.net/blog/depersonalizing-search-results-google-chrome http://www.digitalthirdcoast.net/blog/depersonalizing-search-results-google-chrome#comments Thu, 14 Jul 2011 17:14:17 +0000 John-Henry http://www.digitalthirdcoast.net/blog/?p=1543 SEO campaign, than its safe to say that you periodically check your search engine rankings for some of your more competitive terms. It's great to keep an eye on your organic rankings, but what if I told you that the rankings you are looking at for your site might not be accurate? That's right, the search results you view on your personal computer could be different if you have visited any of the websites that are showing up.

This is due to personalized search: Google tweaking search results on an individual basis due to user's internet history. This might be great for the average search engine user, but it is of zero help when you are trying to manually check your rankings. With a simple change in your Chrome browser settings you can permanently get rid of this headache and start seeing search results as they should be - depersonalized.]]> http://www.digitalthirdcoast.net/blog/depersonalizing-search-results-google-chrome/feed 3 http://www.digitalthirdcoast.net/blog/referrer-data-google-analytics-lead-forms http://www.digitalthirdcoast.net/blog/referrer-data-google-analytics-lead-forms#comments Wed, 23 Mar 2011 21:03:01 +0000 George http://www.digitalthirdcoast.net/blog/?p=1004 PPC campaign or our SEO efforts?

You can always go into Google Analytics and see how people are finding your site in general but Google Analytics doesn't report on personal user data, so it doesn't tell you how any specific leads found your site.  You would normally have to figure that out for yourself, which depending on lead volume, can be a painstaking process. It would be good to have an easy way to be able to attribute a lead to the specific way they found you...good news, there is! A great way to do this is to have that referrer data inserted (using Javascript) directly into each new lead email you get.]]> http://www.digitalthirdcoast.net/blog/referrer-data-google-analytics-lead-forms/feed 0 http://www.digitalthirdcoast.net/blog/express-review-by-site-tuners http://www.digitalthirdcoast.net/blog/express-review-by-site-tuners#comments Tue, 15 Feb 2011 00:01:41 +0000 George http://www.digitalthirdcoast.net/blog/?p=917 web site design company, we decided it would be a good idea to try the Express Landing Page Optimization Review from Site Tuners.]]> http://www.digitalthirdcoast.net/blog/express-review-by-site-tuners/feed 1 http://www.digitalthirdcoast.net/blog/online-advertising-spends-surpasses-newspaper-ad-spends http://www.digitalthirdcoast.net/blog/online-advertising-spends-surpasses-newspaper-ad-spends#comments Wed, 29 Dec 2010 19:41:12 +0000 Patrick http://www.digitalthirdcoast.net/blog/?p=747 http://www.digitalthirdcoast.net/blog/online-advertising-spends-surpasses-newspaper-ad-spends/feed 0 http://www.digitalthirdcoast.net/blog/bing-continues-implement-features http://www.digitalthirdcoast.net/blog/bing-continues-implement-features#comments Thu, 23 Dec 2010 16:16:02 +0000 Patrick http://www.digitalthirdcoast.net/blog/?p=709
Below is a short list of the major updates to come:

Facebook "Like" Annotations - You will now see search results that have been "liked" by your Facebook friends.]]> http://www.digitalthirdcoast.net/blog/bing-continues-implement-features/feed 0 http://www.digitalthirdcoast.net/blog/announcement-seo-presentation-diversified-search http://www.digitalthirdcoast.net/blog/announcement-seo-presentation-diversified-search#comments Mon, 04 Oct 2010 14:56:21 +0000 Taylor http://www.digitalthirdcoast.net/blog/?p=607 SEO and How Can it Help Your Business?” on behalf of Diversified Search. Diversified Search is the exclusive US partner of Odgers Berndtson, a global leader in executive search. During the presentation, I’ll have the opportunity to provide a brief overview of Search Engine Optimization, especially as it relates to companies that might not be the earliest adopters of the SEO, PPC, or Local Search services.



This is all part of Diversified Search's series of Leaders Luncheons. It is an exciting opportunity to present the benefits of SEO to an audience of business leaders from a broad array of industries, including life sciences and finance.

Check back on this blog after the presentation, where I'll post the slides from my presentation.

Post edit: as promised, here are my Presentation Slides.]]> http://www.digitalthirdcoast.net/blog/announcement-seo-presentation-diversified-search/feed 1 http://www.digitalthirdcoast.net/blog/using-google-analytics-understand-instant http://www.digitalthirdcoast.net/blog/using-google-analytics-understand-instant#comments Thu, 16 Sep 2010 15:27:29 +0000 Tim http://www.digitalthirdcoast.net/blog/?p=593
The bad news about Google Instant is that it will have no effect on Google Analytics. Query strings will be passed from the search engine to site owners' Analytics accounts without any adjustments necessary. It's an invisible change.

We've already discussed the complications that Instant might have for AdWords users (there are many). And in our first post in this series, we argued that Google Instant's effects on traffic will be indirect, yet significant. Over time, these effects should become more clear, but it's going to take a little bit of creativity and some monitoring on the part of site owners to understand what's happening.]]> http://www.digitalthirdcoast.net/blog/using-google-analytics-understand-instant/feed 0 http://www.digitalthirdcoast.net/blog/facebook-developments-threat-google http://www.digitalthirdcoast.net/blog/facebook-developments-threat-google#comments Mon, 14 Jun 2010 14:55:58 +0000 Tim http://www.digitalthirdcoast.net/blog/?p=500


Yelp, for example, will automatically recognize who I am when I enter their site, and will be able to show me specific recommendations and reviews from my friends for restaurants, services, local businesses, and the like.]]> http://www.digitalthirdcoast.net/blog/facebook-developments-threat-google/feed 0