Renegade Search

While doing a few personal searches at work today I came across a new feature in Google search engine results pages - rating from Google Products as an extension of certain Google pay per click ads.

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In April, Facebook held its annual developers conference in California. Most of the buzz coming from this even has centered on the company's efforts to redouble its efforts on creating an open network of integration with sites across the web. To summarize the initiative, participating sites will automatically recognize Facebook users, and any time a Facebook user goes to a page on their site, they will see which (if any) of their friends has interacted with the page before.



Yelp, for example, will automatically recognize who I am when I enter their site, and will be able to show me specific recommendations and reviews from my friends for restaurants, services, local businesses, and the like.

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If you hadn't yet noticed, Google Webmaster Tools has really been adding a ton of new features. Making the announcement on the Webmaster Central blog last week, a Google rep wrote:
We previously just reported the average position at which your site’s pages appeared in the search results for a particular query. Now you can click on a given search query in the Top search queries report to see a breakdown of the number of impressions and the amount of clickthrough for each position that your site’s pages appeared at in the search results associated with that query.
The obvious question here might be what, if any, practical value do these new data provide?

And the answer is that it depends on much traffic and search volume your site gets.

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