The introduction of expanded text ads represents one of the biggest shake-ups to hit the AdWords platform, ever. We saw the death of right hand column text ads earlier this year. We saw enhanced campaigns hit in 2013. But the shake-ups keep shaking.
If you’re reading this you either don’t know what SEO is, you kinda sorta know, or you’re looking for a world-class example of how to explain it.The good news is, you’re all welcome to stay!
If you don’t know what SEO is, you’re not alone… and we’ve got the video to prove it:
If your goal is to attract new visitors and grow your audience, you should start by trying to grow non branded search traffic to your website. What exactly does that mean? Non branded search traffic comes to your website using keywords that do not include anything related to your brand.
We’ve all heard the saying “time is money.” And it’s especially true when it comes to your website. In a world where everything has to be immediate and on-demand, nothing’s more annoying than waiting for a page to load.